There are good reasons why folded cartons have been an absolute classic in the world of packaging for over 150 years. Barely any other form of packaging offers quite the same platform for brand messages. And none other can be stacked and transported as easily, both folded flat and fully assembled and filled.
But despite its timeless nature, there has been plenty of scope for innovation. Digital printing has completely reinvented folded cartons: as version-controlled short runs with variable designs for seasonal or regional variations, or even as personalised one-offs. Whether straight-line or lock bottom boxes – while the print image varies, the tried-and-tested format remains practically unchanged.
On top of this, folded cartons are also regarded as the most eco-friendly and sustainable solution thanks to their good environmental footprint: they are CO2 neutral, are manufactured from renewable raw materials and are for the most part recyclable.