For a long time, commercial print shops faced one particular challenge: producing short runs at low cost. But barely any supplier in the market today will survive by focusing on price alone. More and more companies that specialise in commercial print jobs have therefore chosen a different strategy. They are taking the plunge into the premium segment and expanding their portfolio with post-press offerings and automated final production for folding and gluing.
- Renowned performance and greater added value
- Increased flexibility in post-press and finishing
- Keeping all aspects of production in-house ensures reliable quality and shortens delivery times
In a constant barrage of advertising messages, companies can find it increasingly difficult to reach their customers. It is all the more important to offer print products that offer a special experience at every touchpoint – both visually and in terms of the feel of print objects. After all, even in the digital era a sense of quality is delivered the old-fashioned way – directly via our senses.
The promotional impact of enhanced commercial printing has now been verified scientifically: the added value boosts retention time, level of attention and purchase incentive.
Often a few small, well-placed details are enough to highlight the classiness and appeal of a brand – an embossed detail on the label, a hologram on the packaging, a hot foil stamping on the presentation folder.
You can do all of this efficiently with our versatile machines.
The investment in hot foil stamping is particularly worthwhile for commercial printers. The versatile KAMA ProCut 76 Foil provides die-cutting and embelllishment with hot foil in a single machine and pays for itself quickly due to high added value.
The machines of the KAMA ProCut series ensure maximum flexibility in postpress. All machines can be modulated with options and can be retrofitted, e.g. with a system for hot foil stamping or hot cutting of plastic (Hot Cut).
Manual work was yesterday, today jobs are running smoothly on the ProFold 74. With this multi-talent for folding, gluing and dispensing, you can automate work that was previously often done by cost-intensive manual labour.
It should feel good. It should stand out and impress. It should be practical. But it also needs to be efficient to produce, with a short time to market.
Cutting, creasing and embossing are key elements that define the quality of your commercial printing jobs. The machines in the ProCut series offer on top maximum flexibility in post-press.
Unlimited design options, comfortable handling, sustainable materials: here are good reasons why folded cartons have been an absolute classic in the world of packaging for over 150 years.